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The Yes Men
On the recommendation of a student, I saw a movie called "The Yes Men". This documentary follows around two Self-proclaimed "anti-corporate activist pranksters" out there posing as officials of some of the largest companies the world to do what they call "identity correction."
Although I do not share their views of companies are evil, believe that their techniques are nothing less than brilliant in terms of persuasion.
The Yes Men operate according to what he calls "social contracts". This is what our culture is based. This is what the business is based on, which is what religion is based, that is what society is based on. And most people take these social contracts as an absolute truth, and without cause, they said.
Through elaborate deceptions, by masquerading as a single layer of authority – the innermost layer STEEP – a business suit, a card, a press release, a nametag, and a temporary website, in some cases.
In one sector, one of the Yes Men is as the World Trade Organization and presented a group of people to dissolve the WTO in order to improve the conditions of the poor. He also portrayed HUD (Housing and Urban Development) and went to New Orleans, gave a press conference with the mayor in tow, and said that HUD has decided to Re-open public housing that had not been damaged as a result of Hurricane Katrina.
Perhaps the best example of social contract fascinates me is when he is gone an energy conference in Canada and disguised as representing Exxon, told the crowd (mostly) that people Human resources are our most renewable energy and why not use humans as fuel instead of buried or cremated.
Disgusting Yes, but why this is so fascinating is that while some people in the audience seemed a little concerned about the suggestion, first nobody asked. Social contract is acceptance of what an expert on a podium with a costume that represents a company or organization established said. Suppose that every man in front of the room is there for a reason. It would be polite to assume it was not valid.
It is like inviting someone to church. If you've never been in this type of church or know about religion go church with you and follow what you do. When they kneel, kneel. When you're standing, stand. When you sing, sing. In bowing in prayer, bow their heads in prayer. It is to be similar to a ball game and watch everyone in the stadium will automatically rise and sing the national anthem.
We can use this social contract in our persuasion, we can begin to examine where we accept things giving us greater protection when someone tries to make us comply.
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